Cheap Click Code is a pay-per-click (PPC) product introduced by Tim Godfrey and Steve Clayton. One of the interesting things about Cheap Click Code is that it wasn’t originally a product by Tim and Steve. Instead, the story of how Cheap Click Code came about tells that it’s based on a code that was formulated by a student of Tim and Steve’s. Though the product originated via the Google Adwords program, the formula revealed in it is not limited to Adwords.
But before we go there, let’s take a step back and look at the pay-per-click landscape in general. That way, we can understand the current problems that pay-per-click marketers have been facing, and then introduce how Cheap Click Code helps resolve some of these problems.
The Current Pay-Per-Click Landscape (Especially With Adwords)
If you’ve been involved in the Google Adwords program for any measurable length of time (or, PPC in general), you know that, naturally, prices have gone up. As more marketers and businesses (competitors) have entered the Adwords arena, bid prices have generally gone up. And…to further complicate things, criteria such as Quality Score (a loose measure of how well your landing page matches your ad) and CTR (click-through rate) have been factors that advertisers have had to be on the cutting edge of…or face higher costs per click.
It’s generally gotten to the point where some advertisers have been “priced out” of the market. That is, the average cost-per-click (CPC) in some markets had increased so high that advertisers weren’t getting a positive ROI from their ads, and shut down their campaigns.
Sure, there are some advertisers and businesses that have campaigns in Adwords—you can see it all around you, but for the most part, these campaigns are either new, or there’s very little direct competition, or the advertisers behind them really know how to make sure they get a positive ROI.
For a lot of pay-per-click businesses, there have been a few solutions: using other contextual advertising programs (such as the ones offered by Microsoft and Yahoo), doing media buys, and perhaps most recently, Facebook advertising. These are all great ways to add diversity to your traffic streams, and there have been a few marketers who are actually able to get almost as much (or more) traffic from these programs than from Google’s Adwords program. This is very rare, as Adwords is still seen to have the biggest exposure base (due to Google’s search dominance and large number of Adsense publishers), but it has been claimed to be achieved.
In any case, if you’ve been involved in Adwords, you may know very well that in some markets, such as weight loss and golf, the average CPC can be very, very high. So high as to be cost-prohibitive.
What if it weren’t…?
Cheap Click Code: Is It What It’s Name Implies?
The major premise, and most compelling feature of Cheap Click Code is that it’s originator discovered how to get very cheap costs per click in Google’s Adwords pay-per-click program.
Tim and Steve tell of the story of how, in the competitive golf market, their student was able to drive over 52, 702 clicks using Google, building over 15,000 subscribers to his list, and earning a net profit of about $16,000.
And guess how much this costed him, per click? .08. That’s right: 8 cents. If you’re aware of the golf market, you know that the average CPC is many, many times the that amount.
Then, just to make sure it wasn’t a fluke, Tim and Steve go on to tell of how their student did even better in an equally, or even more competitive market: weight loss. Their student got thousands of 6 cent clicks in that market.
Here’s a list of a few things you’ll learn from Cheap Click Code:
How they got clicks between 3 and 9 cents.
Exact landing pages they used. (This can help with Quality Score.)
Campaign screenshots, so you can see all the stats and replicate them.
Testing, tracking, and optimization techniques.
Building a massive e-mail list and a business, both at the same time.
One thing to keep in mind is that even though Cheap Click Code has it’s primary focus on Adwords, it’s not limited to Adwords. The fundamentals of this program can be applied to other networks, such as Facebook, Yahoo, Bing, and even PPV (pay-per-view).
Cheap Click Code Scam?
One major trait of a lot of scams is that they’re advertised as all-in-one, be-all-and-end-all solutions to fast riches. Of course, there are legitimate business opportunities that might give you virutually everything you need, but that’s very rare, especially online.
Cheap Click Code is different in the sense that it’s not, in and of itself a business opportunity. It’s simply a tool—one piece of the puzzle that makes up your whole business model. If your business model is flawed, or you have a bad product or very low conversion rates, you can use Cheap Click Code all you want…and still have a business that fails.
Cheap Click Code is a great way to get traffic at some of the fastest, lowests costs possible; it’s up to the rest of your marketing funnel to actually sell.
Verdict: Not a scam.
Conclusion
In conclusion, if you’ve felt that you were priced out of the competiton on Adwords, you might want to give Cheap Click Code some serious consideration. If you have past involvement with Adwords, you’ll be at an advantage because you have some past experience with how Adwords (and PPC in general) basically works. If you’re new to PPC, don’t worry: If you keep an open mind, you’ll learn, from the ground up, how the Cheap Click Code methodology can dramatically increase your ROI.
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