How to Use eBay to Find Profitable Niche Market Ideas

in Niche Marketing,Top Articles

ebay logo 300x157 How to Use eBay to Find Profitable Niche Market IdeasHere you have several excellent tools or resources that will show you exactly what people are buying and selling on the world’s biggest auction site. This is a tremendous source of discovering exactly what it is that people are clamoring to buy online.

Let us first look at the ‘hot items by category’ sector. This is a 40 page PDF document that is published by eBay on a monthly basis which breaks down every product category into products that are ‘super hot’, ‘very hot’ and merely ‘hot’.

There are lots of places you can look on the net for guidance as to what topics are popular. From the initial ideas that such a ‘popularity search’ throws up, you can then drill down to find the niches around which you can begin to build your sites.

As always, what you are looking for is guidance as to what is popular in the market only as a way of establishing exactly on what people are willing to spend their money online. There’s no better place to do that than where $60 million dollars is exchanging had every day – eBay. eBay is the largest online marketplace places online where people go to simply buy. So it might make sense that you could use eBay to discover niches where people are spending money online.

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Here’s how to do it:

eBay ‘What’s Hot’

The first resource that you should visit to start finding ideas about what people are buying and selling on the net at the moment is the ‘What’s Hot’ page of eBay.

ebay whats hot How to Use eBay to Find Profitable Niche Market Ideas

Here you have several excellent tools or resources that will show you exactly what people are buying and selling on the world’s biggest auction site. This is a tremendous source of discovering exactly what it is that people are clamoring to buy online.

Let us first look at the ‘hot items by category’ sector. This is a 40 page PDF document that is published by eBay on a monthly basis which breaks down every product category into products that are ‘super hot’, ‘very hot’ and merely ‘hot’.

ebay categories How to Use eBay to Find Profitable Niche Market Ideas

The exact definitions of how these categorizations are arrived at is contained in the PDF report itself, but the main thing to appreciate is that in this document, eBay is effectively telling you the products and services that people are actually buying.

Armed with this information, you could then use these indicators as the starting point for your ‘big idea’, and drill down deeper to find your niche market in the way that will be illustrated further on in his book. As an example, from this chart you may decide to use ‘MiniDV’ as your starting point and then use the methods detailed later to establish whether there is a viable and profitable niche in this particular product market sector.

Another section of the eBay ‘what’s hot’ page that you should look at is the eBay Pulse. This page shows all of the current most popular searches on the site, as well as the most successful stores based on the number of active listings shown. This is another excellent resource for finding suitable ‘big idea’ starting points.

ebay pulse How to Use eBay to Find Profitable Niche Market Ideas

Continuing to use the ‘cameras and photo’ category of the site, you can now see that the most regularly searched phrase in this category is ‘digital camera’, after which several famous digital camera manufacturers’ brand names are listed.

Adapting eBay Ideas to Clickbank

So does this relate to Clickbank products in this niche? To the bottom left of the page, however, there is the ‘Narrow Your Results’ section where everything from these pages is further broken down. Here you can further refine your search to a more manageable level.

For example, right at the bottom of the highlighted section in the screenshot above, there are only 302 results shown for books about digital cameras. This may therefore merit further investigation.

If, therefore, you are going to use eBay as a research tool to start your hunt for a profitable niche idea, then I would recommend that you go through each ‘narrowed down’ page subcategory as a way of doing so. One interesting observation from this particular eBay page is that it most definitely satisfies one of our primary requirements, because it is obvious that digital camera devotees have money to spend.

If, therefore, this particular category can be narrowed down sufficiently to find a niche that shows genuine profit potential, then there is little doubt that, were you able to find or create a good enough product, those people in this target market would certainly be able to afford it.

And what might the people who are buying expensive digital cameras be interested in? How about: digital photography. Makes sense right? So let’s check out the Clickbank marketplace to see if we can find any products that might satisfy these people’s hunger.

clickbank digi photography How to Use eBay to Find Profitable Niche Market Ideas

So here as you can see in the screenshot above I’ve search for keywords “digital photography” within Clickbank and it throws back at me a TON of possible products to review and promote to this particular niche of people who want to perhaps “get paid to take pictures” or “learn how to take professional quality digital photos, even if you’ve never used a digital camera before”… You get the idea here.

An idea generated by simply visiting and browsing about eBay, could potentially (and often times will) lead to a huge niche market that you would’ve never thought to look at before.

If you want dominate niche you need to have the right keywords.  We have reviewed several of those including, Market Samurai, Keyword Elite, Wordtracker, the Google Adwords Keyword Tool, as well as their Search Based Keyword tool.

Maybe you’ve tried to find profitable keywords and even with the power tools above, you fell short.  That’s where most people get off track – choosing the wrong keywords to go after.  Tim Godfrey and Steve Clayton’s, new keyword tool ImEye is literally a keyword tool where some extremely profitable keywords find you.  There’s a database of over 1 million keywords and counting that you can instantly tap into.

If you’ve tried all the keyword research tools and still failed, or you just want to have the best keywords possible from the start – you’ll definitely be interested in checking out the new ImEye Keyword Research Tool.

Here you have several excellent tools or resources that will show you
exactly what people are buying and selling on the world’s biggest
auction site. This is a tremendous source of discovering exactly what it
is that people are clamoring to buy online.
Let us first look at the ‘hot items by category’ sector. This is a 40 page
PDF document that is published by eBay on a monthly basis which
breaks down every product category into products that are ‘super hot’,
‘very hot’ and merely ‘hot’

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{ 9 comments… read them below or add one }

Answers Land April 10, 2010 at 3:45 am

In my opinion working with niche websites is the worst decision you’ll ever make! Best way to make money online is to have just a few websites with good content than 100 with a lot of crap in them!

Reply

Jay April 17, 2010 at 5:26 am

Niche marketing is the most effective way nowadays for the little guy to compete with major corps budgets and internet marketing. Alot of a little works the best. Make three or 4 page sites or blogs that are very focused on one subject. Then do again repeatedly for new niches works incredibly well.

Reply

Jeremy April 19, 2010 at 11:39 am

Can I put the link on one of my blogs to your resource? I like it.

Reply

Michael Marshall April 20, 2010 at 2:21 pm

Never worked for me.

Reply

Bryan April 26, 2010 at 12:15 am

Hi Michael,

What exactly didn’t work for you? Maybe I can give you some further advice.

Regards,
Bryan

Reply

Fast Income Systems April 29, 2010 at 3:38 am

The best way to make money online is to have targetted websites with good content and great incoming links to anchor text. eBay is one place to go to find profitable niche market ideas. Other places include Amazon and Clickbank.

Reply

internet marketing Vancouver May 1, 2010 at 2:30 am

Ebay is a great resource to get niche market ideas. If we could generate ideas pertaining to niche market it will be valuable information for us. In online marketing niche marketing means websites specifically related to the one particular area. These kinds of websites are important if could get links from it.

Reply

melanie August 9, 2010 at 9:23 pm

can someone give me advice on what to sell on ebay for a profit of about 1000- 2000 a week
thanks guys i’m blank.

Reply

sudha October 18, 2011 at 7:19 am

The most effective option to get the highly-profitable goods to market is to use eBay market research tools like Terapeak research and then after finding the product use product sourcing solution like Worldwide Brands drop ship directory to get products at wholesale price. So lets take a look at the researching part of the process.

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