Howie Schwartz
If you’re wondering who Howie Schwartz is, and what he has to offer you, you’ve come to the right place. In this profile, we’ll tell you more about who Howie the marketer is, what he’s done, and show you a few of the products he’s released over the years.
Howie Schwartz is one of the best Internet marketers around. He’s been marketing online for over 10 years, and has a lot of experience behind him. One of the most credible facts about him is that he served on the StomperNet faculty (which you can read more about below).
Howie Schwartz’s Focal Point
Search engine optimization (SEO) is one of Howie’s main focal points. Because of the advent of Mobile Marketing Leadership, mobile marketing might be his focal point from now on, but throughout his carreer, his main focus has been on SEO.
Howie Schwartz’s Products
StomperNet (Not Really One Of Howie’s Products)
So why list StomperNet here if it’s not one of Howie’s products?
Well…athough Howie might not be able to say that StomperNet is one of “his” products, he did serve on it’s faculty. The best way I can describe StomperNet is to say that it’s like an Internet marketing university. It’s a membership-based site with volumes of videos, training documents, and a paid moderator forum.
But that isn’t all. StomperNet also has faculty hours where you can reach one of the staff and get specific advice for your business. There are also masterminds groups that are conducted by proffessional coaches. These coaches are people who have been successful with StomperNet.
In fact, there was an initiative to launch local StomperNet Meetup groups across North America.
And when talking about StomperNet, we have to mention the tools, known as the StomperTools.
There are about 10 of these tools, the most popular of which are: Market Samurai, Traffic Geyser (Stomper Special Edition), InfusionSoft (Stomper Special Edition), SEO Qast, and Article Qast.
Getting back to the faculty of StomperNet, it’s important to note that only the best are asked to serve on the faculty of this elite membership. As such, Howie has a lot of credibility as an e-commerce adviser.
Bookmark Generation
One of the key aspects of increasing your search engine rankings and driving traffic to your site is to build a good site with good content on it—content that people will enjoy.
But that’s not enough.
You also have to ensure that people can find your site. That largely involves getting backinks (one-way links) to your site.
You can get backlinks from many types of sites. One type of site you can get backlinks from is the social bookmarking type.
However, having to go to every popular bookmarking site to bookmark all of your pages (or even only some of your pages) on all of your sites can be very, very time consuming. In fact, a lot of marketers don’t do this, simply because they don’t have the time.
That’s where Bookmarking Generation comes in. Automation is the key here.
Essentially, Bookmarking Generation does a lot of the bookmarking for you, so that you don’t have to do it. It currently sells for $197.
Blackhat Is Back
For a person who sees the current salesletter, it’s easy to see that the theme of Blackhat Is Back is one of a war analogy. The basic message is that marketing is war, and to really clean up in your niche, you can’t play fair, but rather, play black hat.
Now, one thing we’re not sure of is whether the “black hat” methods taught in this product are actually what, in SEO, is considered black hat. That is, we’re not sure if these “black hat” techniques are simply just very, very agressive ways of marketing, or if they are truly black hat in the sense that they would violate Google’s Webmaster Guidelines or terms of service.
Conversation Domination
What if you owned 3…5…7…or even 10 of the results on the organic search results page of Google?
That’s the major promise of Conversation Domination, which is a monthly membership program that people can currently try for $1 for 14 days.
The salesletter shows screenshots of Google serps where members have multiple listings. (Having said that, one thing I noticed about a lot of these screenshots were that they were personalized results.)
IMRemarkable
IMRemarkable is unlike most other training programs that other might try to put out. Just as StomperNet took the efforts of finding the best experts to add to their faculty, Howie did the same thing with his IMRemarkable program: he found the marketing advisers who were the best in the world at what they did, and brought them all together, as contributors, for this program.
An expert who describes himself as an “SEO master,” an SEO and PPC expert who has taught over 19,000 students, and a “hybrid copywriter” are among the experts featured in this program.
Howie’s Apprentice/Apprentice Voyeur
Howie’s Apprentice is just that—an online apprentiship program where you learn, nearly first hand, everything that Howie’s other students have done to rank so successfully well on Google.
Mobile Marketing Leadership
If you’re someone who always wants to be on the “next big thing,” then the current advances in mobile marketing may be an eye-opener for you.
We reviewed Mobile Marketing Leadership, but basically, Howie and friends presented a 57-page report that stated why they believe that 2010 is the year for mobile marketing. Their report backed this up with stats, figures, and quotes from industry experts.
IM Leadership
As Internet marketers, we have a lot of knowledge that’s very, very valuable to someone…local business owners! IM Leadership was a program that taught Internet marketers how to position themselves as online marketing experts for local businesses.
Negative Reports on Howie Schwartz
With so many products and so many people who usually don’t do anything with what they get, you’re bound to find complainers. We didn’t find much negative about Howie Schwartz. Instead, even Alex Goad said that he would recommend IM Leadership to anyone who was starting out.
Howie Schwartz Scam?
The fact that Howie even served on the faculty of StomperNet not only speaks to his credibility, but also that he’s a trusted adviser. Although it’s said that StomperNet did have it’s issues at times (such as not paying it’s affiliates on time, and Andy Jenkins apparently sewing Brad Fallon), Howie, to the best of our knowledge, had nothing to do with that.
Our search finds Howie’s record clean of any deceptive schemes.
Verdict: Howie Schwartz – Guru Trust Ranking: 4.0/5
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