Product Launch Formula 3 is more than just the product...it's about your business!
Product Launch Formula 3.0 launched on June 29th, 2010, and there were 3 great bonuses Jeff Walker added to his already-valuable business launch program.
The sales page for Product Launch Formula has a few key elements: essentially, a video and an order button. The video, which carries the sales message, is about 30:35, and gives a basic overview of everything that’s in Product Launch Formula 3.
Something that’s noteworthy is the fact that about 3,314 marketers have used Jeff’s old product launch methods to create a combined $210,450,000 in sales. This is a great achievement on behalf of Jeff’s program and the work ethic of his students. At one point in the video, Jeff said:
“The original Product Launch Formula created more instant success stories than anything else in the history of Internet marketing.”
From what we’ve seen and know, we’d have to agree with that statement. Almost all professions have their essential resources and core literature. For business people, the book Think and Grow Rich is one example of a book that everyone who wants to be successful should read. Product Launch Formula can be likened to that: it’s a course that every aspiring entrepreneur should study.
Another thing to keep in mind is that you don’t need your own product to do a product launch. You can do product launches as an affiliate.
At one point, Jeff did speak on brevity: he couldn’t list literally everything, because the video would just take too long. In this news article, we’ll list for you the key components (or, modules) that comprise Jeff’s new program.
Product Launch Formula 3.0 Consists of 5 Core Modules
Module 1: PLF Core Training
- In this module, you’ll create your personal product launch blueprint.
- You’ll learn about the type of product launch you should use.
- You’ll learn how tune, or adjust your product launch for best results, and a lot more.
Module 2: List-Getting, JVs, and Your Launch Story Arc
Bottom line: you need a list.
- In this module, Jeff will show you how to create a “seed list”. A seed list is a small number of e-mail subscribers (prospects). It’s not a big number—at least, not to begin with. That’s fine, because as Jeff has seen many times, your list can grow a lot during your launch…even if it’s your first launch. And it can grow and grow over time.
Module 3: Creating Your Pre-Launch Frenzy
The pre-launch sows the seeds of the launch day buying frenzy. That’s why you have to get certain factors correct, such as:
- What content you are going to use
- How to create the content
- Certain triggers, and timing
Module 4: Your Massive Product Launch
- This is where Jeff does public hotseats
- There’s also something called the Walker W.
- A lot of things come together during this module. If you have questions such as, “What happens on launch day and after,” and “What should I be sending,” this module will help you answer these questions and a lot more.
Module 5: The Business Launch Formula
Doing a product launch is, according to Jeff, the best way to launch a business. In this module, you’ll learn:
- Extend launch momentum past the initial launch
- One key thing is avoiding the product launch treadmill. Yes, product launches can be great, but some people fall into the trap of one launch after another. This might be an “okay” way to build a business, but not the best way to do so. You shouldn’t have to rely on the success of just one product launch to determine your businesses overall well-being (unless you’re just beginning your business).
Product Launch Formula 3′s Amazing Bonuses
When creating the this latest version, Jeff really wanted to over-deliver. So, he decided to create not 1…not 2, but 3 great, end-to-end bonuses for those who enrolled in his program.
Product Launch Formula Bonus #1: Launching Your List Course
From working with his past students and clients, Jeff has observed that building the list is one area where people tend to get stuck on. This is so much so that Jeff decided to create this complete list-building program.
Product Launch Formula Bonus #2: Product Creation Course
Now, you really have no excuse: creating your own product really puts you in control. Yes, you can do product launches as an affiliate, which is a great way to get started. But, you’ll eventually want to have your own product, or service, and this bonus will help you to create that.
Product Launch Formula Bonus #3: Live, In-Person Workshop
Yes, you’ll get a chance to see Jeff (and maybe a few surprise guests), live. This won’t be a pitchfest, either. That means you’ll get content delivery, not sales pitches to buy the speaker’s latest product, which is what you see in a lot of seminars.
These Product Launch Formula 3 bonuses really add to the value of the 5 core modules.
What we’ve told you about here is only a very brief glimpse at what’s in Jeff’s new program. There are other things we could’ve listed, such as the massive swipe file collection, the Q and A sessions, and the rapid-fire hotseats. This course is filled with great methods that work, and is organized in a formulaic fashion. Product Launch Formula 3 is a great investment in yourself, your business, and your future.
