SEO Link Building: Using Blog Networks to Build Links

in Search Engine Optimization,Top Articles

So…you’re interested in SEO and link building? Great! We know you’ll find the following article to be informative. We also have a suggestion for you to check out: Rank Builder is Alex Goad’s automated link-building and content syndication solution for those who want to build the largest number of links, as time-efficiently as possible. Rank Builder helps you get links from a variety of highly-trusted Web 2.0 sites. For more information, see our Rank Builder review.

SEO Link Building SEO Link Building: Using Blog Networks to Build LinksSo you need to build some backlinks to your site, but don’t know where to start.  Maybe you’ve tried some things but didn’t have a real plan to stay on top of things, or didn’t yield the kind of results you had hoped for.

A true and effective link strategy is kind of a mystery to most marketers who want to grab top 10 rankings in Google for those big money keywords.   Just about every link building guide will probably mention various methods for effective link building like link bait content, directory submissions, link exchanges, and even some link building software like SENuke.

But what’s the best link building strategy out there?  How can you get the most bang for your buck with as little time and effort involved in your link building campaign as possible?

In this new link building strategy series we’re going to go through several SEO link building strategies that just plain work to bring the kind of results you need to rank well in the search engines.  So what we are going to cover first is something that is one of the most effective ways to build real, quality one-way backlinks to your site.

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Link Building with Blog Networks

If you’re a regular reader, you may have seen our most recent link building article showing how to use web 2.0 properties to build backlinks quickly and easily.  The link building strategy we’ll cover in this article is similar to that, but a bit more effective.

Link building is all about 2 things:

  • Content Distribution
  • The proper strategy

We’re going to speak about both of those today, because it doesn’t help to have one without the other. In fact, it hurts.

Content Distribution & Link Building

The biggest goal in any link building campaign is to get quality links back to your site from as many sources as possible.  In order to get links you need to have the ability to spread your content as far and wide as possible – as easily as possible.

There’s a lot of ways to do that, for example using a link building software like SENuke to automate the process of creating and posting content to web 2.0 social networks, blog-type sites (like Blogger, Live Journal, etc), social bookmarking sites, video sites, RSS sites, and more.

In order to have an effective link building campaign, you need to be able to distribute your content across several different types of link sources (including all of the ones just mentioned).   Those are all good places to get links, and will certainly boost your rankings if you do it right.  But what we are going to discuss today is distributing your content in order to build an army of some of the best backlinks you can get.

What’s The Best Backlink?

Generally, the best kind of backlink you can get back to your site has these characteristics:

  • It’s a one way link back to your site from another website
  • It’s an “in-content” link – meaning that your site is linked to from somewhere within the main content of the page.
  • The content from which you being linked from is relevant and unique.
  • It uses relevant, keyword-rich anchor text (the exact text used as the link)

Now of course there are a few other factors that make links even stronger, like getting a link from an authority site with a high page rank – but really at this point is a question of quality versus quantity.

If you’re not able to get a bunch of really high quality backlinks from established, authority sites (most site owners) then you need to turn your focus to quantity.  You need to get as many links as possible that follow the four characteristics I just laid out for good backlinks.

There’s a way to do that quickly and easily, which to become a member of a blog network in which you’re able to distribute your unique content to blogs within the entire network.  Obviously you’ll be linking back to your site from within that content, allowing you to build a lot of target backlinks to your site quickly.

There are several of these blog networks, some are better than other – some are just plain detrimental to use for any site you want to keep from getting severely penalized in the search engines.

What follows below is a strategy to have your unique content distributed across several websites using a couple blog networks that we can recommend that you use for your link building activities.  Those two blog networks are MyArticleNetwork from Matt Callen and the coming SEO Linkvine from Brad Callen.

Before You Start Building Links

Build links to a site only works if the site is actually worthy of ranking in the search engines.  Of course, there are brute force linking methods where occasionally low-quality sites can get ranked for competitive keyword terms, but that’s another story and not a route you want to go down with any site you care about keeping around.

So it helps to have your internal affairs in terms of SEO in order before you start a serious link building and promotion campaign.  That start with having quality, themed content and a good internal linking structure.  Having that in place will allow you to execute a link building campaign a higher level because you’re giving Google exactly what they want.

So if you’ve got a site that’s in fairly good shape in terms of its internal SEO, you’re ready to start putting some of the link building strategies we’ll talk about in this link building strategy series to work.  The first of which we’ll go through the steps now.

Step 1: You Need Unique Content

Remember one of the criteria for a good backlink is getting one from another site that has relevant, and unique content on it.  Since you’ll be distributing your content across hundreds of blogs, it’s up to you to provide the unique content.

If you don’t have 8 hours a day, it can be difficult to pump out enough content to meet your needs.  We want to build links quickly and efficiently and sitting around writing content is not the way to do that.

So to save you time and work you have two options.  The first is to write seed articles yourself and then use a spinning software to create a spinner article from it.  The second is to use high quality PLR content and again convert it into a spinner article.

Spinning allows you to create several different and unique versions of an article from just one seed article.  The great thing is, with MyArticleNetwork you can submit your content in a spun format, and every time you article gets published on any site in the blog network it gets spun and is completely unique to the search engines.

Unique content gets indexed, and the links you get from those have a higher value and push more link juice towards your site – as opposed to content that’s not indexed.

PLR Content

Article Underground SEO Link Building: Using Blog Networks to Build Links

Article Underground By Mike Liebner

There are a lot of places to get PLR content online, but what you need is high quality PLR content.  One of the best services we’ve seen hands down for high quality PLR content is called Article Underground.   Article Underground gives you 400 highly researched, highly optimized PLR articles per month.  And they target the exact keywords that have low competition, but good search volume in the search engines.

So not only are you getting high quality content that you didn’t have to write, but you’re getting research on some potentially profitable keywords that you can rank for if you put some of the link building strategies we’ll lay out today and in future articles in this series.

You can grab your Article Underground membership by visiting their site here.

Write Your Own Content

Of course, if you don’t really have the resources to be a member of a PLR content site, then you can start by writing your own content.  Be sure to research it well, in order to write nicely themed content that will rank well in the search engines.  You can use the Google Keyword Tool to get ideas for what kind of keywords to use when writing your articles.

Step 2: Make the Content Unique

the best spinner1 SEO Link Building: Using Blog Networks to Build Links

The Best Spinner

Action step: Get The Best Spinner

Of course we don’t have time to write one unique article for each link we want to get back to our site.  Your competition isn’t doing that, and neither should you.  What you’re going to use is a practice called spinning.  As I mentioned, the network we’ll be using, MyArticleNetwork supports spinning content, so this goes in perfectly with the overall strategy.

The Content Best Spinning Software

I’ve seen a lot of content spinning tools and software, and hands-down, without a shadow of a doubt, the best piece of software to quickly generate articles that can be spun (spinner syntax articles) has earned its name.

What I’m talking about is a piece of software we’ve reviewed called The Best Spinner.  The coolest thing about The Best Spinner, and the thing that makes it so innovative is it has implemented a human-user driven database of variations.  This is growing each and every day and anyone who has access to the software has access to the entire database of pre-defined, human-written variations of nearly any word or phrase you could think of.

This allows to paste your seed article, click a button and in 2 seconds have it turn into a spinnable article (in the correct spinner syntax) that is sufficiently unique to be submitted for publication and not be seen as duplicate content by Google and others.

The last thing you can do is create and save your own variations for future use.  A combination of using both features, and soon you will never have to manually spin another article again.  And the best thing, since the database is human-generated, the quality of the variations is higher – meaning the quality of the resulting spun article is higher.

A lot of times you can even get articles spun solely by The Best Spinner to pass human review at top article directories like EzineArticles.

Unlike most spinning software, TBS is a one-time payment (not monthly).  I highly recommend you go grab your copy from their site.

Step 3: Publish Your Articles to My Article Network

My Article Network SEO Link Building: Using Blog Networks to Build Links

My Article Network By Matt Callen

Action Step: Grab Your Membership to My Article Network

My Article Network is a cool service by Matt Callen which allows you to distribute and have your content published on literally hundreds of blogs maintained within the network.  Each piece of content can link back to your site with in-content, keyword-rich anchor text – which we discussed, is some of the best links you can get.

MAN is extremely easy to use and allows you to submit a piece of content once and it will be drip-fed and published across relevant blogs in the network over time.  This keeps a consistent link velocity for you and looks more natural to Google, rather than slamming 200 links at your site at the same time (which will get you penalized).

So first, you use The Best Spinner software to create a spinnable article that you can submit to MyArticleNetwork for publication across the network.  Each time MAN publishes your article it will use a single spun and unique variation of the article.  That’s where the real power and effectiveness come in this strategy.

Remember, unique content links are more effective.  This is a critical step in being successful.  Be sure to spin your title as well as the body of your content.  Also, you want to be sure that you preserve your target keywords within your content (don’t spin them) in order to maintain an article that’s optimize, but is still unique to the search engines.

That’s it…

What I’ve laid out for you here is one solid, actionable strategy that you can put to work right now to start building high-quality one way backlinks to your site.  With the automation tools I mentioned and the effectiveness of a service like MyArticleNetwork – you’ll be able to drive hundreds of backlinks to your site in no time.

Not just backlinks, but backlinks to that actually work to improve your search engine rankings rather than hurt them.

Last Step: Rinse and Repeat

As I mentioned, My Article Network is not the only blog network where you can obtain high quality backlinks, but it is a good one to start with especially if you want to build links cheaply.

On April 27th, Brad Callen (Matt’s brother) will be launching his own blog network which will be a similar service as Matt’s.  We’ve done a full review of SEO Linkvine, so if you’re looking for other resources to build more links, you’ll definitely want to check Brad’s new SEO link building Network out.

He has also released 3 free SEO training videos that have a lot of good information on effective search engine optimization strategies and how to get your sites ranked at the top of Google and other search engines.

A Quick Contest…

What do you think?  Do you have an idea on how to improve the strategy I outlined above.  We’re holding a quick contest.  Whoever comments below and leave the best idea for improving this strategy to work even better will receive our “Google Sniper SEO” Training package.

This is training that will show you exactly how to snipe profitable keywords, by getting your site ranked and siphoning free traffic from Google.  The fact is, this is valuable training, and you can get your hands on it for free, just by leaving a valuable comment below.

The contest will run for 14 days (2 weeks) and at the end of that 14 days I will announce the winner just below here.

Hope you’ve enjoyed this article, and don’t forget to leave your comment below.

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{ 22 comments… read them below or add one }

Joel April 19, 2010 at 10:33 am

This is FULL of information that’s vital – thank you for the post.

Joel

Reply

Amalia April 19, 2010 at 12:54 pm

Really good article here on link building. I have been using a one way linking network for about a year now and am having some good results. I am anxious to test the new seolinkvine system.

Reply

Josh Kotsay April 26, 2010 at 4:36 pm

Nice article. I’m a big fan of The Best Spinner too. I like UAW a bit better than MAN though. A little more expensive but it seems to get my articles out to more places.

Reply

Fast Income Systems April 29, 2010 at 3:29 am

Hi, awesome article full of essential factual tips. One thing that a lot of people forget is to rinse and repeat what has been proven to work. Debbie

Reply

Kalyn May 2, 2010 at 2:19 pm

I am am excited too with this question. You will not prompt to me, where I can read about it?

Reply

Adam Henderson May 4, 2010 at 5:30 pm

Great content, full of great info thanks.
I am just doing some research into link building and this is really informative some great links to products as well.
will certainly be back to read some of your other posts.
keep up the good work.
Thanks again
regards
Adam

Reply

James Reynolds May 9, 2010 at 2:26 pm

A service that I am loving right now is linkvana. It’s a completely outsourced service meaning you can have their content writers write the posts and back link from a keyword you determine.

Great post. Keep up the good work

Reply

FoodsMifs May 22, 2010 at 10:11 pm

Just want to say what a great blog you got here!
I’ve been around for quite a lot of time, but finally decided to show my appreciation of your work!

Thumbs up, and keep it going!

Cheers
Christian, iwspo.net

Reply

Glyn Lafferty May 24, 2010 at 11:50 am

This is a great strategy for getting the one way backlinks everyone needs to get there site or blog ranked.

There are so many dodgy systems out there that will get you banned in the long run but the content here really is gold.

Great article

Glyn

Reply

Bryan May 28, 2010 at 3:35 pm

Thanks Glyn,

Glad you’re getting some good stuff out of the content here. I agree, there are many thing that will hurt you in the long run, but the most solid system you can have is getting one way links from hundreds of independent blog.

This is a strategy to do just that.

Cheers,
Bryan

Reply

Online Marketing Blog June 4, 2010 at 2:28 pm

wow, this is some really useful info, but my suspicious side is telling me this is too good to be true, can anyone else share their experiences of My Article Network and the other stuff, i really don’t want to fall foul of Google. thanks again for the article

Reply

Chris June 8, 2010 at 2:37 pm

You have just answered all the questions I have been looking for answers for. Thanks!
I recently came across a blog that was less than three months old and had excellent traffic rankings for a very competitive keyword phrase and 6000+ backlinks and was wondering how the hell I could replicate it? This may well be the answer. Thanks for a very helpful article!

Reply

Bryan June 8, 2010 at 11:08 pm

Hey Chris,

Yes this is certainly a powerful strategy for building backlinks fast. Glad you liked the info, and visit often as we’re always testing new strategies and posting them here. If you’re interested in this you may want to check out some of the articles in the SEO section.

Regards,
Bryan

Reply

anubhav kapoor June 10, 2010 at 6:42 am

I have personally used and recommended articleunderground that was recommended in this post and can personally vouch for the fact that its article listing is systematic and it in tune with the kind of keywords you select.

Reply

Perth Web Consultants July 1, 2010 at 9:00 am

Thanks for the product updates its nice to know we can all share and share alike in this industry thanks for your authenticity.

Philippa

Reply

VizFact | Online Marketer July 6, 2010 at 2:46 pm

Very respectable information and a heck of a way to get content out, thats for sure.

Reply

SEO Delhi August 20, 2010 at 5:53 am

today i dont know what is SEO Link Building.But after this info reading I understand.Thanks for this blog information.I like your content.

Reply

Adamo August 2, 2011 at 12:40 pm

I personally don’t use SEO link vine and my article network. I use Unique Article Wizard – that works fine for me :)

Reply

Ross August 2, 2011 at 12:45 pm

Hey Adamo

Thanks for sharing. Always good to see what others are doing too.

Ross

Reply

Garen @ HostGator Review August 5, 2011 at 1:42 am

I would highly recommend you use BMR (buildmyrank.com). I use them for my stuff and are very good quality links. Also, use MAN too, seeing good results with them :)

Garen

Reply

Ross August 5, 2011 at 2:13 am

Thanks for sharing, will check it out.

Ross

Reply

Jossef January 30, 2012 at 3:16 am

Thanks it;s great information, I spend more time on researching and it’s a great info for link building

Reply

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