The Mini Site Formula
The Mini Site Formula is an online money-making course by Internet marketer Joel Peterson. The core idea of The Mini Site Formula is that you can create an ongoing residual income by building a portfolio of small sites that each earn and average of $3/day.
This main concept of The Mini Site Formula runs contrary to what other internet marketing business models try to show you: Instead of building one site that you spent a lot of time on, create several minisites that each earn you a small daily earning. Alghtough these are small daily earnings, they can add up to a lot over time.
In fact, Joel Peterson likes to give this numeric example to illustrate the power of The Mini Site Formula:
- ·One site earns you about $3/day
- ·10 sites at $3/day earn you $30/day, which is $900/month
- ·100 of these sites can bring you an income of $300/day, which is $9000/month
- ·If you can, over time, build hundreds of these mini sites the way Joel instructs, you can be well on your way to becoming an internet millionaire, just like Joel is.
Now, to the new student, the idea of building hundreds of sites may seem like a monumental task. However, keep in mind that Joel has been doing this type of thing for at least 6 years now. Just like most things you do in life, the more you do it, the better you become. Plus, Joel’s sense of focus and step-by-step process allows him and his team in India to create sites in 30 minutes.
The Mini Site Formula is a video-based course featuring 22 videos across 5 modules. Here is a list of the 5 modules:
Module #1: How To Make Massive Profits With Tiny Websites
Module #2: The Quick and Easy Way To Build Your Mini Sites
Module #3: The Guts of Your Mini Site
Module #4: Promoting Your Mini Sites
Module #5: Scaling For Massive Growth and Profits
Here’s a list of key videos and the subjects they cover:
Video #1: How To Get The Most Out of The Mini Site Formula. This video is the overview and introduction to the course. Joel tells you about the general approach to the course and what he considers to be teh best way to learn the course.
Video #2: The Key To Success. In This 5-minute, 32-second video, Joel tells you about an important realization he made. It’s the realization that helped him to become as successful as he is. He also gives a few tips that, if acted on consistently, allow the student to maximize their chances of success.
Video #3: The Formula Explained. On a single slide, Joel reveales the 4 components of his fomula. These mini-site components, when added, can equal long-term wealth.
Video #4: Topic Reseach. If you’ve been in business before, you know that market research is critical. The same goes for building mini-sites on topics related to products people want to buy.
Video #5: Keyword Research. Once youve found a promising market, it’s good to have confirmation that it’s a good market to go into. All good markets (or niches, since we’re focused on sub-markets) have good keywords, and that’s what keyword research is for.
Video #6: Monetization. This video covers the different programs you can affiliate with. These programs pay you a commission of the sales generated through your sites.
Video #11: Content. Joel starts theis video by tell you the importance of having good content on your site.
Video #12: Promotion. One of the hardest things for people to do is to get traffic to your mini-sites. Joel tells you his main preffered traffic-generation method.
Video #18 and 20: Scaling. Once you’ve mastered this process and made it work for you, you can duplicate the process to bring you more and more success.
In addition to the videos, the student also gets a 200-page downloadable .pdf manual that essentially serves as a transcript of the videos. This manual has pictures/screenshots in it.
The Mini Site Formula currently sells for $97 dollars. Considering that you get 22 videos featuring a multi-millionaire showing you his businesses model and how to do the same, this course offers great value. Affiliate marketing plays a role in this business model.
One concern some may have is that this course is too advanced for newbies. That’s not necessarily the case: Joel has approached this with everyone in mind, and for the newbie, Module #2 will be very beneficial. Plus, there are several tutorials elsewhere online that can fill in any informational gaps.




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